As B2B companies look to create more authentic and meaningful experiences for digital first customers, content marketing co-created with industry and internal influencers has enabled many organizations to deliver information that is more empathetic, useful and inspiring. Growth B2B brands are seeing the influence piece of the puzzle as an opportunity to better attract and […]
Patrick Mulligan • March 29, 2023 No one is excited about taxes. But tax season is especially grueling for eCommerce business owners — inscrutable sales tax compliance rules, detailed inventory tracking, reconciling bank statements against deposits — it can be a convoluted mess. If you were working a regular job, this wouldn’t be your problem. […]
Patrick Mulligan • May 17, 2023 We’ve all been there as an eCommerce owner: you excitedly ship out a $1,500 order to a customer, and then a few weeks later you’re notified that the customer has filed a chargeback. You double and triple check your customer service records to see if the customer wrote in […]